> For the complete documentation index, see [llms.txt](https://docs.streamablefinance.com/streamable-finance/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.streamablefinance.com/streamable-finance/overview/addressable-market.md). # Addressable Market On-demand pay is a massively untapped industry with over **1 Trillion U.S. Dollars** in an addressable market size and an exponentially rising demand *(EY, 2020)*. The market potential is even more significant when considering broader streamable payment applications outside direct debit replacements, wage streaming and saving optimisations. Streamable payments have the potential to revolutionise any lending, pay-per-use, billing, ownership, leasing and investment use cases as well.

Real-time Finance is a $1T+ opportunity

Currently (2023 Q3), no market player is offering the infrastructure due to the various technical, regulatory and infrastructural prerequisites required to offer such services. As a part of a **regulated Fintech group** (Ephelia Group) in Switzerland, Italy and the United Kingdom, we lay the required Web2 and Web3 foundation and shape streamable finances into a reality of today’s world. {% file src="/files/0q7tPRciHY5rFF0Xu5Af" %} Interesting EY study about On-Demand-Pay {% endfile %}